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The customer comes first. #BertoPrima is created

Time Break sofa made by BertO

We like to be explicit. The fact that the customers come before everything else is a rule shared by many. Quite rightly, every solid society, every serious name, every forward-looking activity knows that the customer is the most important person. Also for us here in BertO it’s the same; the customer comes before everything else. […]

Berto Salotti furniture shop in Brescia.

Prossima apertura negozio arredamento Brescia Berto Salotti

Thoughts while we pick up a new bunch of keys which will open the doors of the new BertO Brescia furniture shop. For the last few hours we have had our new bunch of keys. On the key-ring are the words “Showroom Brescia”, our new furniture shop. Brescia, the city that many of us know […]

The barber of Pavia

Sir Barber Shop Pavia barbiere poltrone emilia capitonné berto

A barber shop in Pavia is furnished with the Emilia Capitonné armchairs. One of the barber shops in Pavia is called Sir and the owners have just renewed their iconic shop. What has a barber shop in Pavia got in common with the Sartorial Upholsterer in  Meda? Let’s start with the Barber: the shop – […]

How can we eliminate plastic? We have started like this.

Showroom berto salotti elimina 30000 bicchieri di plastica all

Eliminate 30,000 plastic cups from our showrooms every year? We have set out on an important path in our company.  Our new personalised BertO cups with our names on them are quite irresistible don’t you think? But according to us, that which makes them truly irresistible is the contribution, however small, that they give to […]

Level Crossing. Spirit of 74

Spirito del 74: passaggio a livello berto salotti

In our book Spirit of 74, as in the lives of all of us, there is also a Level Crossing. It’s been quite a while since we last spoke about our book Spirit of 74: 74 key words to live happily the passion for our chosen profession. Do you know why? We can explain it […]

Leather sofas? New proposals in limited edition.

Time Break Leather sofa Berto Salotti italy

The BertO Sofa Collection in Leather in Limited Edition is renewed! Sofas in leather produced by hand with the same care with which we have chosen the upholstery, the details which best suit leather such as the cut, the pinched or double stitching and the most contemporary colours to furnish both the day and night […]

From the book #Spiritof74: among the 74 key words necessary for everyone to live happily the passion for their chosen profession there is also the word Bar.


Today, to present another page of the book we are preparing  – #Spirit of 74: the 74 words necessary for everyone to live happily the passion for their chosen profession – we will talk about the Bar. The Bar? Yes, the Bar. In Italy, work and the Bar are two extremes of the same image. […]

Ahia! Sometimes working with passion hurts… but this too is the #Spiritof74

New Craft

Working days are like little daily epics. Sometimes it’s a war story, sometimes a romantic novel and sometimes an adventure film. But always, without exception, working for us is something profound and challenging and where, at the end of our working day, there is not always a happy ending. When people work hard, when they […]

A year with #BertoTorino

Donato Gentile berto salotti divani torino

11th November 2017: the doors of our furniture shop in Turin opened for the first time. We remember as if it were yesterday how emotional we felt at being in such a beautiful showroom, our showroom, perhaps the most beautiful of all. The thrill we felt at seeing our sofas on display in a special […]

Americans celebrate Thanksgiving Day. We celebrate Thanksgiving every day and the reason for this is the Spirit of 74.

Spirit of 74 thanks giving

The North American custom of celebrating Thanksgiving Day is something we should all admire. It reminds us that whoever we are we owe it to someone else. A thought which we in BertO always try to keep in mind. The concept of being thankful to someone is just one of the pages of the book […]

Why driving a BertO Van leads you straight…..into our book.

laboratorio divani BertO Meda

As you already know because we have mentioned it many times: we are writing our first book. This publication, which we are putting together with the help of external contributions,  has a precise aim, based on key words which, in our opinion, are a reference for anyone who wants to live happily the passion they […]

Interview with the designers Castello Lagravinese Studio + Filippo Berto, second part.

Designers berto salotti Castello Lagravinese

A few weeks ago we announced the names of the people who, together with us, work conscientiously to create every model in our collection. We had a chat with our Art Directors Alessandro Castello and Mari Lagravinese of Castello Lagravinese Studio about the challenges which we have faced together over the last few years. But […]


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